Super App: Kotak Mahindra Bank

1st place winner, FinTech project for Kotak Mahindra Bank. A design hackathon by IIT Bombay.

A super app concept presented at an all India design hackathon for Kotak Bank. Kotak mahindra bank is an Indian banking and financial services company offering services for corporate and retail customers in areas such as personal finance, investment banking, life insurance and wealth management.

Role

UI Designer & UX Researcher

Industry

FinTech

Duration

1 month

Problem Statement:

Kotak Mahindra Bank wants to launch it's Kaymall section that would transform their existing app in a super app.

Motivation:

Working on one of the largest FinTech brands in India to help compete in the FInTech domain by design a Super App for Kotak Bank - KayMall.

You might be wondering what is a Super App?

A super app is a user-friendly platform that combines multiple services into a single app. For example, a super app might include social networking, e-commerce, banking, messaging, food delivery, transportation features or mini apps that users can activate as needed.

Problem Statement:

Kotak Mahindra Bank wants to launch it's Kaymall section that would transform their existing app in a super app.

Motivation:

Working on one of the largest FinTech brand to help create a Super App.

You might be wondering what is a Super App?

A super app is a user-friendly platform that combines multiple services into a single app.

For example, a super app might include social networking, e-commerce, banking, messaging, food delivery, transportation features or mini apps that users can activate as needed.

Research Results:

Problem Statement:

Kotak Mahindra Bank wants to launch it's Kaymall section that would transform their existing app in a super app.

Motivation:

Working on one of the largest FinTech brands in India to help compete in the FInTech domain by design a Super App for Kotak Bank - KayMall.

You might be wondering what is a Super App?

A super app is a user-friendly platform that combines multiple services into a single app.

For example, a super app might include social networking, e-commerce, banking, messaging, food delivery, transportation features or mini apps that users can activate as needed